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FEATURES BY DEPARTMENT
 | | April 2002
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What's Love Got To Do With It?
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| Everything, says Adrian van Hooydonk, head of Designworks USA, BMW's California design studio. Though he sees retro design as a response to passionless vehicles and an uncertain future, he is convinced automakers can recapture the spirit and emotion that make a design resonate with buyers, without having to lean too hard on past vehicles. |
A Brighter Approach To Development
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| Guide Corp. is using software skills and cross-functional teams to create better lighting solutions for its customers—fast.
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Too Good To Be True?
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This new suspension system is said to be lighter, cheaper, better, and less complex than conventional setups. Will it succeed, or prove to be too good to be true?
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Moraine Gets Lean
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| Intent on becoming leaner and more efficient, gm has revamped its moraine assembly plant with an eye toward higher quality and faster launches.
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Covisint: Beyond Auctions
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| What's it take to use Covisint, the automotive industry's Internet-based trading exchange? Well, besides a computer, here are some other things to consider.
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Leveraging the Supply Chain for Competitive Advantage
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Cisco does it. Dell does it. Garrett is starting to. Your company can, too. "It" is leveraging supplier resources for productive benefit.
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COLUMNS
Gary Vasilash - Marginal: The Fire Within
Ted Pollock - On the Management Side: How To Stand Out from the Crowd
Martin Piszczalski - Information Technology Update: Thailand Tales: Profits Still Elusive
Christopher Sawyer - On Materials: Out of the Kitchen, Into the Car
Christopher Sawyer - Dudder: Even Though He Was Wrong, Jac Nasser Was Right
Gary Vasilash - On Cars: The G35: Infiniti Enters the Fray
William Kimberly - EuroAuto: Renault's Up-Scale Gamble
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