Autofield Blog

Tractor Sounds Like a Pickup Truck


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13. June 2013

Admittedly, the Kubota Grand L60 is not the sort of motor vehicle that we ordinarily cover in this space.

Kubota_Grand_L60

Admittedly, even the most zealous home gardeners among you are unlikely to have a Grand L60 parked in your driveway.

After all, the Grand L60 is a tractor. Actually, it is a series of tractors, six models, paying off with the L6060, the flagship.

So the point of bringing the new tractor up is to point out the similarity between it and the motor vehicles of the type we normally look at.

Listen to Paul Williams, Kubota senior product manager, talking about it: “The Kubota Grand L60 Series raises the standard of tractor styling and luxury, comfortable operation, and ease of use. With its simple, intuitive operation, this technologically advanced, great-looking hardworking series is sure to be highly sought-after from coast to coast.”

It isn’t hard to imagine the replacement of the “Kubota Grand L60 Series” with “Ford F150” or “Chevy Silverado” or “Ram 1500,” is it?

What’s more, the company boasts of the “sharply styled” hood (in this case, it is a one-piece hood, which, of course, is taken for granted in light-duty truck design), “clean engine emissions” (again, something that one might talk about vis-a-vis a diesel in a pickup, as it pretty much goes without saying for gas engines), “favorable fuel economy” (favorable is a good word—yet one that automakers are likely not to use as it is not a superlative), and “uncompromising power” (taken straight from a light-truck marketer’s playbook).

Inside the Grand L60 cab, there’s “20 percent more space” than in previous models, “extensive glass windows to minimize blind spots, “increased legroom and headroom,” “wider opening doors [that] allow for easy entry and exit,” and “abundant storage compartments.”

Again, all light-truck stuff.

Finally, there’s “the new IntelliPanel electronic dash” that features a “large-screen digital panel [that] combines an analog tachometer, temperature gauge, fuel gauge and standard indicators.”

Shovel on the front notwithstanding, it surely does sound like a truck.

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